TripAdvisor fined 100,000 euro for consumer code violations
The Council of State, accepting the appeal presented by the marketplace and Competition Supervisory Authority, criticized TripAdvisor for having spread misleading info on the resources of its reviews.
The judgment concerned specifically some TripAdvisor claims, that have been considered “suitable to create within an average user of the web the false conviction of the reliability and authenticity of the published reviews.”
TripAdvisor shall need to pay an excellent of 100,000 euro. The wrong commercial practice have been sanctioned by the Antitrust Authority in 2014 following reports created by the National Consumers Union, Federalberghi – the Federation of Italian Associations Tourism and Hotels – plus some consumers.
Federalberghi may be the main entrepreneurial organization of the tourist-receptive sector in Italy. The requests are represented by the association and interests of hoteliers towards institutions, political, economic and trade union organizations. A lot more than 27,000 hotels participate in Federalberghi out of a complete of 33 around,000, through 127 territorial associations.
Federalberghi, has made an interest stop anonymous reviews and urges that web portals should only publish real reviews compiled by true people that tell of a genuine experience. The business expressed its appreciation for the ruling of the Council of State, which confirmed the necessity to tidy up a operational system polluted by fake reviews.
It just a few months was ago, remembered the federation of hoteliers, the sentence of the Criminal Court of Lecce, (Apulia region) which defined a crime because the fact of writing false reviews under a false name and inflicted 9 months of jail to a “drug dealer” of fake reviews who sold and wrote fake reviews utilizing a false identity.
“But the ongoing work, albeit meritorious, of the judiciary isn’t enough to create order to market that’s traveling at the speed of light. It really is sufficient to take into account that it had been essential to wait 4 years to secure a definitive judgment of the Council of State about the same disputed episode.”
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According to Federalberghi: “The answer cannot but lie in a robust affirmation of the principle of responsibility. The initial step that portals must try set up a operational system where true reviews, compiled by real customers, that tell a genuine experience, prevail, this is a decided STOP to anonymous reviews and convenient nicknames.
“Everyone should be absolve to express their opinion. However the people who browse the review and the business being reviewed have the proper to know the true identity of the writer also to know if he could be telling lies or a geniune experience.”
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