BraytonHughes Design Studios Transforms Historic Downtown Napa Building

BraytonHughes Design Studios Transforms Historic Downtown Napa Building

eTurboNews Syndication:

AVOW restaurant brings the winery to individuals in a fresh downtown setting

The internationally-acclaimed design firm  BraytonHughes Design Studios is very happy to announce AVOW Napa, a fresh hospitality project designed as a vow to create luxury to everyday activity. A collaborative effort by Copper Cane Provisions and Wines, Architectural Resources Group (ARG), Cello and braytonhughes & Maudru Construction, the project is really a labor of love of Joe Wagner, a native of Napa whose family’s legacy in your community stretches across seven generations back. Located at 813 Main Street, AVOW is really a renovation of the historic Fagiani’s, among downtown Napa’s most beloved landmarks. On July 10 the brand new tri-level bar and restaurant officially opened its doors.

“With AVOW, we plan to bring an iconic landmark to illustrious roots back, mirroring the revitalization of old town Napa,” explains Copper Cane Wines & Provisions Owner, Joe Wagner, whose family founded the Caymus Vineyards in 1972 and whose own company crafts high-end wine brands such as for example Belle Glos and Quilt. “With the inside remodel, BraytonHughes exposed that which was created and closed levels for memorable moments to unfold.”

constructed in 1908

Originally, the building’s long and storied past, alongside its charming Renaissance Revival architecture, inspired Wagner to obtain the house in 2016.

“We take pride in building significant structures that signal the evolution of The Valley,” says Bill Schaeffer, operations and partner manager at Cello & Maudru, a ongoing company whose first chapter began with the renovation of Napa’s historic Hess Collection Winery in 1987 and continues with planning and handcrafting beautiful places through the entire Bay Area. “AVOW is one of the projects we have been planning and constructing for Copper Cane Provisions and Wines. Dealing with Joe Wagner and Jim Blumling closely, Copper Cane’s vice president of operations, we strived with Brayton Hughes and Architectural Resources Group to create life to the historical space and appearance forward to its reestablishment as a downtown Napa landmark.”

The new restaurant, bar and lounge is a high-end addition to the burgeoning downtown Napa area. Guests are invited to taste from the Copper Cane portfolio of wines and wines from Wagner’s family and friends.

The fresh interiors and materials by BraytonHughes echo the keen eye and creative vision of Joe, a creator and winemaker of one of the most sought-after brands, who was simply determined to create a dynamic wine and food experience to an urban setting. Rather than restaurant with a available room or group of rooms with tables, food and chairs because the center point of a repeatable experience, AVOW features flexibility in spaces and less static dining areas for a far more effervescent experience.

“We embraced the building and how its three levels lend themselves naturally to delicately layered interiors,” explains Towan Kim, principal at BraytonHughes Design Studios. “Using a palette of varying levels of texture, porousness and color, a downtown was made by us Napa destination that suits guests of most types, with a variety of experiences to pick from based on mood and occasion. A accepted spot to locate a new wine, or enjoy a vintage favorite whether alone, on a romantic date or with friends or family.”

Inspired by days gone by, but Ideal for Present-Day Napa

A major area of the update including peeling the tiled exterior façade, which darkened the inside, and returning the building to its original structure back, thus reviving the correct store front with windows that offered views from inside and out. The building’s new street-level windows alongside two arched windows on the next level are inviting and welcoming, shedding ample light to enliven the scene within.

“AVOW can be an significant project for downtown Napa extremely, also it was an excellent privilege to utilize the amazing ownership, construction and design team because the historic architect in charge of the surface restoration,” says ARG Principal, Naomi Miroglio, FAIA.  “Steeped in a complex history, the building at 813 Main Street illustrates both neighborhood’s commercial boom of the late 1800s, through its Richardsonian Romanesque details, along with Main Street’s era of working-class bars as evidenced by the much-loved Art Deco tile storefront installed in the 1940s.”

give a dynamic street presence for the brand new restaurant

To, ARG’s team worked to reconstruct the historic storefront while also honoring the memory of the household who owned the bar from 1940 – 2010 through interpretive displays/plaques.  Balancing earlier this history and in homage of the team behind AVOW, the true faces of Wagner’s members of the family and first twenty-five workers of Copper Cane Wines & Provisions are plastered in molds installed on the wall of the restaurant’s third floor.  BraytonHughes’ designers worked in very close partnership with the Copper Cane team to draw upon top features of the initial building while imbuing the area with new dynamism. The painted white solid wall was sandblasted to its natural reddish orange color back, hearkening to the building&rsquo back;s original material. Tin ceilings showcase a color gradation that lightens with each floor, comparable to the distinct guest experiences at every known level.

Departing from the former fortified building heavily, Now carries a street-level bar that provides a big avow, open, social wine and area lounge for Wagner’s showcase of favorite wines; a polished oyster and restaurant bar on the next level; and a dynamic bar/lounge and patio on the 3rd.

A Spectral range of Experiences from Floor to Floor


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BraytonHughes allowed windows, nooks, passageways and entrances on each level to steer the design, listening to the options suggested by each space. Though tones may or might not differ from floor to floor subtly, with darker features on the low level, medium tones on the next, and airy spaces with lighter-toned features on the 3rd, the normal denominator across all three levels will be the tin ceilings, original, refinished wood floors, and brick and oak texture on the walls.

The main level bar features marble, dark wood, dark leather and bronze finishes to accentuate the clean, sophisticated décor. Toward the relative back of the building, and accessible with what feels as though a secret passageway, a lounge affords intimate wine and conversations tastings. BraytonHughes infused a speakeasy theme into this space with layers of quiet, placed lights appropriately, comfortable sofas and lush fabrics, and charcoal grey ceilings.

An oyster bar may be the center point of the second-level restaurant, where guests can easily see the shucking and catch glimpses of kitchen staff behind a translucent screen made out of glass. Using degrees of visibility and the interplay of intimate and open spaces, BraytonHughes designed the screen to match the fine dining occasion, developing a backdrop for the ultimate end of the dining area that reflects back again to the glazed, arched street-facing windows.

The second-floor restaurant décor is glamorous, with a complicated color scheme lightened by the generous usage of wood. The area features a range of booths made out of white oak wood with a cerused grey finish and leather upholstery alongside four-top tables made of solid walnut tops with metal bases. The large, channel-tufted booths create nooks for smaller groups while a racetrack chandelier with resin-like crystals adds a suspended grace note on the four-top tables. In a glass cabinet above the booths, a big scale showcased alongside an accumulation of wines calls in your thoughts the total amount a wine achieves when all components will work in harmony.

Proceeding to the rooftop deck on AVOW’s third floor, guests shall look for a terrace built with Iroko wood lounge seating, indoor bar height custom tables with brass and bronze plated finishes, and a centered firepit.

About BraytonHughes Design Studios

BraytonHughes Design Studios can be an internationally acclaimed design firm located in SAN FRANCISCO BAY AREA, California. Established in 1989, BraytonHughes is rolling out the look of hospitality, commercial, corporate, residential and institutional projects right into a comprehensive practice recognized for design excellence. Today, BraytonHughes Design Studios has a large number of diverse projects spanning five continents. The firm’s philosophy of “total design” encompasses space, interior architecture, furniture, art, and decorative objects chosen or made with an artistic sensibility. Each project is established to convey a distinctive sense of place, created by way of a common foundation of exacting detail and crafted materials carefully.

For more info, visit bhdstudios.com.

About Architectural Resources Group

With offices in SAN FRANCISCO BAY AREA, LA, and Portland, Oregon, Architectural Resources Group’s practice helps people realize opportunities in the historic built environment to generate great places, enhance investment, and enliven community. The firm’s services include new design in historic settings, adaptive reuse, rehabilitation, seismic strengthening, sustainable design, restoration, facility and programming master planning, feasibility studies, and home design. ARG was founded in 1980 and is really a women-owned business.

For more info, visit argsf.com.

About Cello & Maudru Construction

Cello & Maudru Construction began when Kris Bill and Cello maudru teamed around renovate Napa’s historic Hess Collection Winery in 1987. Since that time, it has joined with inspired owners and visionary designers to plan and handcraft a huge selection of beautiful places through the entire Bay Area. The ongoing company focuses on long-imagined estate residences, wineries, boutique resorts, museums, and restaurants.

For more info, visit cello-maudru.com.

About Copper Cane Wines & Provisions

Founded in 2014, Copper Cane has redefined the present day winery making use of their unique method of the winemaking process. When grapevine canes commence to lignify, or turn to winter hardy wood, they undertake a copper hue. This color shift signals that the green character and harsh tannins have already been purged from the vine (and then the wine). Only will be the grapes ready for harvest then. For Copper Cane’s founder, Joseph Wagner, this patience is vital. Some growers pick their grapes as sugar content hits a particular mark, Year to year wagner waits for physiological maturity to make sure consistency. The full total result is really a wine filled with rich, ripe fruit flavors—a method Wagner and his family have loved always. Representative brands include Elouan, Belle Glos, Napa Valley Quilt, and Böen. Besides his many brands of wines, Joseph also owns the premium cigar line Avrae and the Napa Valley restaurant AVOW.

For more info, visit coppercane.com.

Author: George Taylor

Except for the headline, this story has not been edited by NDTV staff and is published from a syndicated feed.