Seychelles Tourism Board strengthens India outreach with 3-city roadshow
The Seychelles Tourism Board successfully conducted a three-city roadshow in the cities of Chennai in hawaii of Tamil Nadu, Ahmedabad in the constant state of Gujarat and the administrative centre city of India; From Monday delhi, Friday september 16 to, September 20, 2019.
The key industry players from Seychelles including hotel partners and Destination Management Companies (DMC) alongside the STB representatives. The united team, comprising Mrs. Elsie Sinon- Senior Marketing Executive from the STB Headquarters, Ms. Shakambri Mrs and Soni. Priya Ghag from the Seychelles Tourism Board’s India office, linked to approximately 225 prominent Indian tour and travel operating companies to strengthen their outreach in India.
Hotel accommodation services
On the hotel accommodation services side Berjaya Resorts and Hotels, Cerf Island Resort, Four Seasons Seychelles, Hilton Resort & Spa, MAIA Luxury Resort & Spa, Savoy Resort & Spa, Coral Strand Smart Choice Hotel, JA Enchanted Island Resort and soon to open Club Med Seychelles were present at the Seychelles Tourism Board roadshow.
Creole Travel Services, Mason’s Travel, Vision Voyages represented on the DMC side, Variety Cruises as a cruise Air and operator Seychelles, the national carrier, stood alongside the delegation within the Seychelles services experience.
The trade partners and travel companies were given the opportunity to network with the exhibitors for more information concerning the destination like the diverse products and experiences the Seychelles offers in this interactive roadshow.
At the roadshow
Present at the roadshow on the Seychelles Tourism Board team Mrs. Sinon mentioned her satisfaction to possess had an effective event in India.
She emphasized that such events develop a platform to greatly help providers in Indian and Seychelles tour operators, for connecting and understand mutual needs to be able to better design and deliver the Seychelles to all or any clients, particularly new-age travellers from India while retaining the growth momentum of Indian arrivals in to the Seychelles.
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Commenting on the function, Ms. Sherin Francis, STB LEADER stated that the annual roadshow in India is probably the marketing events that extremely substantial for the destination.
“It gave us immense pleasure to see our Indian partners wanting to keep updated concerning the Seychelles always. This roadshow was well received and attended an extraordinary response from all three cities. India represents a considerable and vast market for Seychelles and these planned events help us to comprehend the existing market dynamics and interact with the existing along with potential Indian tour operators in Chennai, Delhi and ahmedabad,” said Mrs. Francis.
On her part Ms. Lubaina Sheerazi, STB representative in India added, “We have been extremely very happy to have obtained positive and encouraging feedback from stakeholders concerning the format and quality of meetings conducted at the roadshow. Delhi and Ahmedabad have already been on the list of top three markets for Seychelles and we wished to revisit these cities to make sure quality engagement with all trade partners there. With this marketing efforts and strategies, we keep on with this engagement and reach to more potential markets in the coming years out.”
As section of its online marketing strategy, year Seychelles Tourism Board plans to focus on newer cities in India through roadshows each, workshops and selective meetings. STB encourages their partners to take part in the 2020 edition of the roadshow as India can be an immensely significant market for the Seychelles.
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